What is Digital Marketing
Digital marketing is the promotion of products, services, or brands using digital channels such as the internet, search engines, social media, email, and mobile apps to reach and engage customers.
SCOPE OF DIGITAL MARKETING
The scope of digital marketing is vast and continues to grow as more businesses move online. Almost every industry now needs digital marketing to attract customers, build brand awareness, and increase sales.
TECHNIQUES OF DIGITAL MARKETING
1.SEARCH ENGINE OPTIMISATION:
There are two types of SEO
a) On Page SEO
b) Off Page SEO
Rifa Fathima
Rifa is a Digital Marketing Strategist based in Kannur, Kerala, passionate about helping businesses build a strong online presence and achieve measurable growth. She specializes in SEO, Social Media Marketing (SMM), Search Engine Marketing (SEM), content strategy, web design, and performance-driven digital campaigns.